CX + DIGITAL INTELLIGENCE

Two disciplines, one goal:
better customer experience.

Digitalizing Your
Management System Through Syncrowise.

28+

Years in CX Intelligence

100k+

Mystery Audits

MSPA Gold Member
Client Testimonials
Kashif Ibrahim
“

Mystery Shopping Startex Marketing Services' mystery shopping program gave us an honest, outside look at what our customers actually experience in-store. The detailed feedback on service, cleanliness, and staff behavior helped us pinpoint exactly where to improve — and we've seen a real difference in customer experience since.

Kashif Ibrahim
CEO, House of Brim
Muhammad Irfan Azam
“

Startex Marketing has been an excellent partner in improving our service standards through high-quality mystery shopping. Their diverse pool of shoppers, timely reporting, and insightful analysis provide valuable, actionable feedback. Their user-friendly dashboard makes it easy to access reports and track trends at a single click. With their support, our service standards have improved significantly, with a positive impact reflected in our business numbers.

Muhammad Irfan Azam
Head of Internal Audit & QA, Johnny and Jugnu
Kashif Ibrahim
“

It is a game changer for our daily operations. Our operation managers no longer have to chase branches on WhatsApp for task completion, proof of work or updates. Syncrowise has definitely made managing multiple locations so much easier by introducing more visibility and accountability to our operational framework.

Kashif Ibrahim
CEO, House of Brim
“

Startex has been a reliable and professional service partner for Onza Retail. Their team consistently demonstrates strong execution, responsiveness, and attention to detail. We appreciate the quality of their services and their commitment to delivering valuable insights that support our business objectives.

Shiraz Zafar
Senior Human Resources Business Partner, Chase Value
Kashif Ibrahim
“

Trakset has transformed how we track maintenance tasks throughout the BRIM network. We now have far greater visibility into our assets and their condition down to the branch level, allowing us to move from a reactive to a proactive maintenance approach.

Kashif Ibrahim
CEO, House of Brim
CX Services
🕵️

Mystery Shopping

Mystery shopping is a controlled performance evaluation method used to assess real-time service delivery, employee behavior, and operational compliance across customer-facing touchpoints.

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🔎

Competitive Intelligence

Discreet benchmarking and mystery-based competitor audits that reveal best practices, gaps, and relative performance on presentation and customer handling.

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🎯

Customer Satisfaction Survey

Short, targeted surveys deployed at defined touchpoints to quantify satisfaction, response, and highlight pain points for operational teams.

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📈

Net Promoter Score (NPS)

A metric used to gauge customer loyalty through a single question survey that asks how likely customers are to recommend a company's products or services.

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💡

CX Consulting

Practical advisory based on evaluation data: gap analysis, remediation roadmaps, and KPI design to convert audit findings into sustainable improvements.

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🎯

Staff Coaching Support

Our trained evaluators engage with your business like real customers, then translate what they find into coaching your frontline teams can act on.

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Web Services
💻

Web & Mobile App Development

We create custom, responsive websites and applications tailored to your brand's unique needs for excellent user experience and strong online presence.

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⚙️

Custom Business Software

We develop bespoke, secure, and scalable software solutions to automate business processes and enhance operational efficiency.

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🔗

API Integrations & System Modernization

We connect your existing software systems and databases to ensure seamless communication. We also modernize outdated technology to enhance performance, security, and functionality.

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Our Products
Syncrowise

Syncrowise

Syncrowise is an all-in-one business operations app, built to give frontline teams a single, customizable platform for the work they already do — with real-time visibility for the people managing them.

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Trakset

Trakset

Trakset tracks assets, schedules maintenance, and helps cut down on breakdowns — with full audit logs and a smart ticketing system built into one mobile app.

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MSPA
GOLD
2024
CERTIFICATION

MSPA Gold Membership

Awarded Gold Membership by the Mystery Shopping Providers Association (MSPA) at the 19th Annual Conference in Hong Kong, November 2024 — one of only five global leaders recognized for excellence in professionalism, innovation, and integrity.

Our CEO, Mr. Aftab Anwar, Founder of the MSPA Asia Pacific Chapter, presented awards at the event, underscoring our leadership in CX best practices.

PRIVACY POLICY

At Startex Marketing, we respect your privacy and are committed to protecting your personal information.

Information We Collect

We may collect basic information that you provide to us, such as your name, email address, phone number, and message when you contact us or request our services.

How We Use Your Information

We use your information only to:

  • Respond to your inquiries
  • Provide and improve our services
  • Communicate with you about your requests
  • Meet applicable legal requirements

Information Sharing

We do not sell or rent your personal information. We may share information only with trusted service providers when necessary to operate our business or when required by law.

Data Security

We take reasonable steps to protect your information from unauthorized access, loss, or misuse. However, no online system can be guaranteed to be completely secure.

Your Rights

You may contact us to request access to, correction of, or deletion of your personal information, where applicable.

GET IN TOUCH

Let's put your CX under the microscope.

Tell us which touchpoints matter most and we'll scope an audit or survey program around them.

OFFICE

511–513, 5th Floor, Eden Towers, Main Boulevard, Gulberg III, Lahore, Punjab, Pakistan 54660